The numbers are in, and with about $900K in gross box office, our film sits squarely in the top 5 for new releases for its opening weekend. But as we get ready to move into week 2, we want to do even better, to ensure MY DEAD FRIEND ZOE  stays in theaters (and in front of audiences) into week 3 and beyond.

As an independent film with a tiny marketing budget, it’s a challenge going up against films like Last Breath that have marketing budgets bigger than all the funds we’ve raised in company history. But we have something they don’t have — a LEGION! So thank you to everyone who has already gone out to see the film, left a review on Rotten Tomatoes, and told friends/family (or random strangers) to see MY DEAD FRIEND ZOE. It’s a testament to everyone in the Legion M community that we’ve come this far.

Now that opening weekend is finished, we’re holding strong at ~560 theaters. In week 2, the success of MY DEAD FRIEND ZOE will depend on word of mouth, and how well the message gets out  about incredible reviews and audience responses. The most important metric for us at this point is our “per-screen average,” and fewer theaters help to drive that number up as word of mouth takes hold.

It’s not unheard of for films like ours to do even better on subsequent weekends after people start telling their colleagues and friends after seeing it week 1. That’s why we humbly ask for your continued help to keep the momentum going for this film that we’re all so proud to be a part of.

Check out the theater map above. If you live nearby one of the theaters that is confirmed to be hosting the film this upcoming weekend, or have friends/family who do, here are three ways you can help keep the movie in theaters (or even convince new theaters to host screenings):

1. Post on social media. Download & share the trailer / poster, and if you’ve seen the film, share your review in the caption. Bonus points – record your review and post it to social, tag @legionmofficial and @mydeadfriendzoe and we’ll share!
2. Round Up Some Friends and See It In a Theater! Is there anything better than seeing a great movie with great friends? How about a movie that YOU HELPED MAKE POSSIBLE? MY DEAD FRIEND ZOE has proven it delivers – the reviews and audience scores are off the charts. There has never been a better chance to bring out your friends and show them what it means to be a part of Legion M.
3. Call your local veterans organizations. Some members of Legion M have gone above and beyond (looking at you guys, Michael Beers & Dean Hawkey) and reached out to their local VA and American Legion chapters, handed out movie posters, or generally spread the word about the film. This is a film written & directed by a Bronze Star combat veteran, and 90% of the cast are actual veterans.

This is our moment, Legion M! This is an important film that deserves to be seen, and we can help make it happen. Thank you for your unwavering support!

Onward & Upward

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